Showing posts with label writing. Show all posts
Showing posts with label writing. Show all posts

Monday, June 15, 2009

Early morning, can't sleep

Excerpted from The Supastar Collective archives

… I was in a strange place for a few months. I can remember lying there on any number of occasions and wondering what the hell I was doing? Where I was going? Was there a plan, an exit strategy, forward momentum? It may well be a composite of a number of different nights, but in my mind I can remember this night with picture perfect clarity.

For a brief moment I knew how the ancients felt. Our air conditioning unit coughed and wheezed its last gasp, the familiar raspy noise ceasing and the room filling with silence. I was awake, but not because of the noisy air conditioner. I could now clearly hear the summer storm raging outside. The wind howled, rattling the windows, shaking the trees and causing our old house to creak. The sounds echoed like a low growl, punctuated by the occasional roar: Smaug the dragon flying over the Victorian rooftops, lighting houses on fire and terrorizing the neighbourhood.

What do you do when the sound that keeps you awake is actually the sound of you not sleeping? The mind wanders, invents puzzles, games and ponders questions heretofore unasked or ignored, all the while replaying old sitcoms and hockey games. Suddenly you have Jerry Seinfeld, Homer Simpson and Job from Arrested Development battling for your attention with Crosby and Ovechkin. And its 4:05 AM. You’re the protagonist and an observer. You can’t really see it so much as you can sense it. It would be easier to grasp if it was playing out on TV. There’s more space than there should be, then there used to be. Is it a matter of losing the plot, reading the wrong book, selfishness or something else altogether? What if you don’t want to know?

Frustrated and ever farther from getting back to sleep, I pushed myself up slowly, the blood draining from my head felt like water dripping off your face after a swim. I arose cautiously and shuffled to the bathroom, kicking aside jeans, a t-shirt and a pair of red, Converse Chuck Taylors. The starkness of it caught me by surprise. It seemed empty, desolate and deserted. The bathroom could have been anywhere, and it left me with the feeling of being in a rundown motel somewhere in the vastness of the western United States. Perhaps the starkness was a precursor of times to come? Maybe it represented the light that had just departed and the darkness had not yet been filled with a new light that burned just as bright, but in a different colour?

I returned to my room, hopped back into bed, closed my eyes and tried to shut off my mind. What do you do when you close your eyes and its Niagara Falls? It’s an invisible path; a long road and how you got there you haven’t really got a clue. You’ve veered off the main roads, drifted and gotten lost. Everything was not okay when you went to bed, but your suit was pressed, shoes polished and you’d even bought new cuff links, so how bad could things really be? And yet, here you are: Niagara Falls.

It’s not just the majesty and might of the Falls of which I speak. Nor is it the tacky wax museums, which dominate the downtown core; or even the hypnotic, lava lamp-like, rushing of water over the falls, complete with the requisite evil urges. Undoubtedly they all play a role, somehow, but I guess what I’m really talking about is a sense of “other”. And I don’t mean in the “there’s no place like Paris” sense. If you’ve ever emerged from a cab at night in downtown Niagara Falls you’ll know exactly what I mean. Its like you’ve stepped out into an alternate universe of bright colours and garish design, but all done on a sufficiently small scale that its vulgarity could never be mistaken for the grandeur of Vegas.

The wax museums and waterfalls are too easy a cliché for being locked in a time and place with life passing you by, but there’s also a sense of unfulfilled promise, of misguided ambition and a general malaise which has allowed the rot to seep in to a point where its accepted as the way things are. There’s still beauty, still poetry, still wonder and therefore, still a spark. Or perhaps there is kindling awaiting a spark? And that gives me cold comfort in the grey recesses of my mind. Oh yeah, being drawn along, rushing forward while trapped in place, towards certain doom, with perhaps, maybe, if the planets are aligned, tea leaves encouraging and you’ve got a giant horseshoe up your butt, maybe, just maybe, you come out of the turbulent waters smiling, enlightened, energized and renewed: Bobbing along, floating above the fray. A survivor, a winner, someone who’s risked it all, been to hell and back and is now ready to reap his just rewards. Oh yeah, mustn’t forget that.

Some time between slipping back into bed, Niagara Falls and the early morning alarm I managed to fall asleep. Foolishly, I had planned on an early morning. I could feel summer slipping away and I had plenty to accomplish. Carpe Diem? Latin profanity as far as I was concerned, but today I was making an exception. My hand fumbled ever so briefly with the alarm before silencing it. I slowly eased my left arm from under where her head would have been, taking time to imagine letting her smooth, blond hair trickle through my fingers. I slipped my body from the sheets and out of the bed. The sunlight was slowly making its advance into the room and had already captured the corner.

I stole downstairs, the sun now climbing the horizon and illuminating my path, the floor cool on my feet. I fixed myself some coffee, pushed open the French doors and eased my way onto the back deck. The air felt cool and fresh. I pulled one of the Muskoka chairs into the sunlight, dragged over the side table with my foot, placed my coffee on it and sat down.

It was quiet and still and the sun felt warm on my face and bare feet. I was a cat in a corner sunbeam and I mentally stretched my back to the sky, its snap, crackle and pop explosive in the relative morning quiet. The cacophony of the usual rush hour crowd was mercifully absent on this holiday Monday. The young mothers and nannies had yet to begin their rounds and, most importantly, the renovating/home improvement faction had yet to leap into action. The sadists wielding power tools and hammers would toil away later, during the heat of the day, filling the air with the summer’s answer to white noise. Low flying planes, passing trains and children playing kick the can and soccer would all add to the mix of summer sounds, but for now there was just the birds and the wind blowing the leaves in the trees. My thoughts wandered, as they are wont to do, and the serenity had me briefly pondering digging out my never used yoga mat.

I sat silently, content in the morning sun, the nighttime bout with insomnia forgotten. No baggage, no obligations, no pressing engagements -- ever so briefly on island time in the city. I double-sipped my coffee, still quite hot, and turned my chin up to the sky. I closed my eyes, settled more deeply into my chair and waited for the caffeine to kick in.

My thoughts meandered in an early morning, disorganized fashion, like an eclectic DJ set on a quiet night at the bar. A great catch two weeks ago at ultimate, an amusing story at the pub, a cold Corona with lime and U2 on the stereo that time at the beach in Chile.

I drained the rest of my coffee in one long gulp, laughing quietly as I spilled some out of my mouth, over my lips and onto my left cheek. I cursed under my breath and wiped the coffee away with the shoulder of my tee shirt.

With my insides warm from the coffee, I allowed the sun’s rays to envelope me, letting my mind go and slipped into a semi-conscious state – like the last few minutes before you drift off to sleep. Stretching my legs out before me I sank deeper into my chair and closed my eyes. Sometimes I lose myself in thought. Where does rational thought end and the subconscious begin? Hopefully I can sleep.


Tuesday, March 24, 2009

I am SO over this winter... I should be on island time.

What is with this return of winter weather?! Enough already, I say. Given the return of the chilly arctic air it seemed like a good time to dust off this little ditty from the Supastar Collective archives....

Caribbean Dreaming

I've come into some money or, at least, dreamt that I did. Or will. Soon. And with money, thoughts quickly turn to paradise....

Who hasn't dared to dream? Perhaps even dared to dream the impossible dream? It is packaged and sold to us weekly and all it takes is a dollar or two of your hard earned cash, provided you can come up with the dream to go along with it. To be on island time now, tomorrow and forever. Vacations away from the sun to see the snow for a week at a time. Even though I would miss the four seasons I could get my head around it.

I could sell conch by the side of the road. I’d have to partner with some local kids who would fish it for me and I’d sell it. I’d be the moneyman and the salesman and they’d supply the merchandise. Life would be idyllic. I’d be a success and become famous on the island: The Canadian gringo conch salesman. “Oh yeah, you have to get your conch from him, it’s the best.” Then I could branch out, open more stands and hire people to work in them. I’d corner the market in one town and then move on to the next. And then the next. I would rule the island’s conch universe. I would franchise my stand and sell franchises to enterprising locals and Canadians looking to escape the true north strong and free. It would be a hit. An immediate, overnight success and I would be universally loved. I’d have business cards made up, saying “Murphy – Conch Salesman”, or should that be “Murphy – Conch Stand”? I’d give my business cards to my regulars and mail some home to friends and relatives. I even have the perfect name for my stand: Your Conch Connection. I’d be rich, rich beyond my wildest dreams. Rich far beyond simply in financial terms. I wouldn’t have to work anymore, but I would on Tuesdays to see my regulars who would know this and come on Tuesdays. I can even see the alliterative headlines in Fortune magazine: Canadian Conch Salesman Corners Caribbean.

Dare to dream.

Thursday, February 12, 2009

TV's hottest new show!

[From the Supastar Collective archives....]

For Immediate Public Release:

There hasn't been an event like this since NBC's Friends spinoff, Joey. The marketing geniuses at Genesis 2 Exodus Marketing (a wholly owned subsidiary of the Catholic Church) bring you the hottest new property on TV, in literature and on the evangelical lecture circuit. This never before seen look at the Bible's lesser known, but no less hilarious, characters will redefine how the world watches television, reads books and gets told what to believe. With Jesus Christ, star of The New Testament, off making the feature film, JC in the Hood: Don't hate the playa, hate the game, the Catholic Broadcasting Company (CaBC), affiliated with Vision TV and CBS, took the opportunity to create this still untitled spinoff and showcase biblical characters that haven't had the time in the limelight their accomplishments deserve.

Watch the first episode where wandering nomads in search of the Promised Land do battle with the Sand People of Tattooine.

See Paul in a poetry slam with the Corinthians and watch the Prophet Elijah battle the mighty Minotaur in a steel cage.

Also starring:

  • Ham
  • Daniel - catch his latest celebrity predictions and his stockmarket forecast
  • Levi - learn about the man before he invented the world famous denim pants
  • And last, but not least, the wacky, but lovable neighbour, John. What will he do next?! Tune in and catch all his crazy antics!
  • And more!

Saturday, February 7, 2009

The Gloam

The gloam suggested shadow conspiracies, political intrigue and backroom deals,

But not for me.

The air, wet with anticipation of cloudburst, argued for more.

My left foot seemed to fall more heavily than my right,

Keeping a metronome rhythm on the paved path.

My thoughts drifted back to last night,

And I could hear her voice again.

It seemed to drift out of a darkness spoiled only by the red amber of a cigarette being smoked on a porch across the street.

"The allure of youth is not about beauty; it is about awe and wonderment. That is where they get it wrong."

______________________________

I found this photo on deviantART and thought it went well with this entry.

The Working Man by *slatkatajna on deviantART

Sunday, January 25, 2009

Robbie Burns Day

Today is the 250th anniversary of Scottish poet Robbie Burns' birthday. It is a big deal in Scotland and around the world. For those of you who have never tasted haggis, I suggest you rectify that this weekend. It sounds disgusting but is quite tasty.

Burns is best known for his love songs/poems and, I would imagine, for Auld Lang Syne. His poems take on new life when read aloud. Here are a few links. Take some time to read a few of his poems aloud to a loved one. Add scotch, if necessary or if so desired.

Once again, my apologies to the ever game person who had to read 'A Red, Red Rose' at my wedding. You did great and it was wonderful.


A Red, Red, Rose

O my Luve's like a red, red rose,
That's newly sprung in June:
O my Luve's like the melodie,
That's sweetly play'd in tune.

As fair art thou, my bonie lass,
So deep in luve am I;
And I will luve thee still, my dear,
Till a' the seas gang dry.

Till a' the seas gang dry, my dear,
And the rocks melt wi' the sun;
And I will luve thee still, my dear,
While the sands o' life shall run.

And fare-thee-weel, my only Luve!
And fare-thee-weel, a while!
And I will come again, my Luve,
Tho' 'twere ten thousand mile!

Thursday, December 11, 2008

Creating the “IT” Spot: The rise of the Crave Club

From the Supastar Collective screenplay archives by popular demand.... If this feels like it is 1,000 years old it could be because it is. As relevant today as the day it first sprung to life (in 2003) from the 'genius' minds of the Collective? You be the judge.

Creating the “IT” Spot: The rise of the Crave Club

SCENE I

Introduce the concept of "Glamour" and "Exclusivity"

(On screen)
Rotating shots of Sammy Davis Jr. / Rat Pack / Ocean's Eleven / Black tie elegance, velvet rope, Roaring 20s, Studio 54, 40/40 club, Carlu

Voice over What is glamour? Why do people crave it so much?

(PAUSE)

(Voice over continues)
Now, in the 21st century, exclusivity is no longer the sole preserve of the jetset elite, it has moved down the foodchain. Exclusivity and glamour can be achieved by a bar, restaurant or club, by not having a name, being hard to find or being hard to get in. The traditional concept of the velvet rope has pretty much evaporated in modern society. In response to this trend, an "IT" spot has arisen that defines glamour and exclusivity the way it was 80 years ago.

SCENE II

Interview with three partners at a downtown converted loft in West Queen West. Everything is painfully hip (e.g. instead of chairs there are very expensive wood blocks from LA Designs). Overall decorating theme of loft could be described as "all style, no substance". Three 30ish, nattily dressed men are gathered around a coffee table (with holes cut out of its top surface). Two sit on the wood blocks and the third on a barely functional but cool-looking couch.

Clark
Its got to be the shit. We want a Pavlovian response from people when its name is mentioned in conversation.

Chadsey Cairns (laughing)
Cutting edge... bleeding edge you could say. Yeah, so cool it hurts.

Clark
Think Jack Nicholson sitting courtside, wearing his shades at a Lakers game. Chadsey To cool for school.

Jenner
Whatever

(All three share a laugh)

Jenner (continuing)
Listen, sorry to interrupt. (Pause) Are we going way, WAY over the top here, trying to create a (using air quotes) 'supercool', 'restaurant at the end of the universe', uber exclusive loungey hangout, and (pause)... and, at the end of the day, are we even creating the sort of place we'd want to hang out?

Chadsey
What do you want to create then: Cheers?

Jenner
No! Fuck that shit. Who would want a bunch of deadbeat barfly losers to know your name anyway, much less hang out with them? (Pause) Its like Marx said, "I wouldn't want to belong to any club that would have me." You know?

Clark
Karl Marx said he wouldn't want to belong to any club that would have him?

Chadsey That's weird. I thought he'd be all over club membership and that everyone would, you know, be invited.

Jenner
No, you idiots, GROUCHO MARX. Groucho, not Karl, Marx. Fuck.

Chadsey
Yeah, well fuck Groucho Marx

SCENE III

On screen City shots of famous and fabulous venues (internal and external) and the fabulous people who inhabit them. Words occasionally flash on the screen:
It
La dolce vita
More Fab than Fab
Crave
Hype is good

Voice over
The genesis for the Crave Club, the much hyped, much discussed, extremely exclusive private club where local arts, culture and business leaders rub elbows, collaborate, share amusing anecdotes and otherwise be fabulous, came about as a result of a chance encounter by Clark in search of a party.

Interview with Clark in the loft.
He is sitting in an ultra retro/modern chair sipping a glass of red wine. Interview scene is interspersed with shots of restaurants/bars without visible signs (e.g. Johnny K restaurant on Queen East, alleyway entrance to the Fifth, Communist's Daughter on Dundas West), and a reenactment of someone trying to figure out if they are at the right location.

Clark
Yeah, I was headed to some after-party for opening night of a play. I didn't really know where I was heading, but I had a vague sense. I'm not really one for details. I figured I'd find it eventually. (Pause) Anyway, I ended up on some back alley streets and came across what looked like a happening spot. There was no sign or name anywhere, and no real evidence this place was a club... so, I figured, this must be it. I pushed open the door and walked in.

(On screen -- reenactment while Clark is speaking)
Someone looking at an unsigned building (house), pushing open an unmarked door and entering party Clark describes below.

Clark
There was a DJ spinning pounding house music. Everyone was all styled-up and dressed in black. It was a scene. I cruised in, grabbed a Stella and made for a group of good-looking ladies on the dance floor. It ended up being quite a night (smiling and rubbing his chin as he finishes)

Interviewer
So you found the party?

Clark
No, that's the funny thing. I walked into an entirely different party. Hell, everyone was dressed in black like they would have been at the after-party! Who knew? (Laughing) (Pause) But the thing is, the reason this place didn't have a name was because... it was a HOUSE party. It wasn't a club at all (slapping his forehead).

(Pause)

A couple of days later, while having cocktails at Bymark -- or was it Lobby? Doesn’t matter -- I thought, 'wait a minute, that place would have made a really cool club'. Kind of like in Swingers when Mikey says these places don't have names and that it kind of means something if you know where to find them, or something like that.

(Pause)

Eh voila, the idea was born.

SCENE IV

Interview in a different loft with Chadsey and Jenner.
Chadsey is sitting in a Scandinavian chair and Jenner on a day-glo coloured couch-like piece of furniture, which is actually four cubes attached at jagged angles.

Chadsey
Yeah, Clark brought up this idea. We were clubbing pretty hard in those days, and it was always about finding the next hotspot before anybody else.... It was necessary to move on before the wannabes and, god forbid, the 905ers, found out about it.

Jenner
The trend went from hard to find to unmarked buildings to ironic to unnamed places and now is at a combination of all these things. We feel the true "in" crowd is ready to take things to the next level.

Chadsey
Yeah, when we kept seeing the same people at all these new places we knew there was a viable market for something. You'd also see these people at Queen West shops, gallery openings, secret rock concerts by the current big thing or the next big thing.

Jenner
So we thought why not hook these like-minded people up?

Chadsey
And how do we keep an IT spot from being diluted by so-called undesirables... make it a private club where you can join by invite only.

(On screen)
Shot of Crave Club membership invitation

SCENE V

Interview with Clark, Chadsey and Jenner Later that year after Crave has opened. Interview at an undisclosed location (very hip). Clark, Chadsey and Jenner sip champagne cocktails and are stylishly dressed.

Interviewer
Why the name 'Crave'? How did you come up with that?

Chadsey
Well, our working title was actually 'Exclusif'.

Jenner (interjecting)
But that seemed too obvious

Chadsey (nodding)
We wanted to reflect how desirable membership in this club would be. How much people would want to be a part of it.

Jenner (finishing) How much they would crave to be part of something so cool and exclusive.

Interviewer
The club was pretty much an instant, runaway success. How, why, or to what do you attribute your massive initial success?

Clark
The dilemma, of course, was how we could take things up a notch. And I think we stumbled upon a brilliant idea that will keep Crave exclusive and exciting for the foreseeable future. We've taken the cool, urban, New York-ish hotspot concept to, what I like to say, its most innovative incarnation.

Chadsey
With the introduction of our club, Toronto is now, truly, a world-class city.

Interviewer
Can you tell me where the club is located?

Clark
Sorry, Crave's location is a members-only secret. In fact, the location is so secret the employees don't even know where it is.

Jenner (laughing)
Sort of like the Bat Cave.

Interviewer
I heard it was west of Bathurst on King Street West?

(On screen)
Shots of stylishly dressed people either looking for the club on King or trying to look inconspicuous as they walk along King Street West

Chadsey (dismissively)
That's just a rumour.

Interviewer (Pulling out a file and flipping through some pages, settling on one)
We did some digging around and couldn't find any property in downtown Toronto under your names, Crave, or under the company's official name, 'The Jackboot Collective'. In fact, Crave's sole asset, outside of its membership, is a Cayman Island's bank account.

(Pause)

(Taking off his glasses and wiping his eyes)
The club doesn't actually, physically exist, does it?

Jenner
Our members appreciate not having to actually go to the club to enjoy its exclusivity.

SCENE VI

Fly on the wall interaction with Crave Club members

A. Scene: 40ish couple at home in trendy/posh surroundings

Wife (From other room, she is only partially visible -- e.g. legs -- but can be heard)
Honey, the Donovans will be here for dinner any minute, are you ready?

Husband (Unfolding newspaper and holding it up, blocking his face as the camera turns to him. He leans back in his chair and puts his feet up on a footstool)
I'm sorry love, I can't make it. I'm at the club.

(A few minutes later, wife invites the Donovans in -- no identifiable faces are shown)

Wife
Glad you could make it, but I have some bad news.

(She seats them in the living room. Husband is there with his feet up reading the newspaper.)

Holden (name bleeped out or otherwise obviously edited out) can't make it. He's at the club.

B. Scene: interview with Crave member, his face blurred out like in witness protection court proceedings. The member is seated in a nice leather chair in a fancy home library.

Member
Crave changed my life. I'm regularly challenged and stimulated mentally in a way I haven't been in years. And with the contacts I've made at the club, my career has taken off in new and exciting directions.

(Wife enters; face also blurred out, and sits on arm of chair)

Member (Squeezes wife's leg)
But best of all, I met my wife at Crave.

Fade to black

SCENE VII

Interviewer (on camera)
So there you have it, the latest, and self-styled greatest, members-only club in downtown Toronto. Private clubs have proven popular in London and New York, so we'll be keeping a close eye on Crave to see if it has legs or if its just the flavour of the month.

(Pause)

It does seem to be maintaining its exclusiveness. It was recently reported in the Society pages that Chadsey was denied access to the club recently because he wasn't sufficiently accomplished. The club declined to comment on that situation and its resolution.

(Pause)

Requests to film inside the club were politely refused by a club spokesperson, citing Crave's exclusivity and non-disclosure clause in its charter. So, unfortunately, we can't show you what ultra exclusive looks like. Instead, we will leave you with the media running on Crave's website.

Fade to black

Club logo motto up on black screen

Fade into

CRAVE SOMETHING NEW
CRAVE SOMETHING EXCITING

Fade out and into

CRAVE EXCLUSIVITY
CRAVE GLAMOUR

Fade out and into

CRAVE (Club logo reappears under word after three seconds)

END

Monday, April 21, 2008

Caffeine: the original gateway drug. A Shocking Expose on our Nation’s Dirty Little Secret

A Supastar Collective Screenplay

Exterior - Camera pans scenes of skid row, signs of dereliction, homelessness and rampant drug use.

(Display on screen)
In Canada, illicit drugs cost the taxpayer an estimated $5 billion annually in crime, lost productivity, health care and enforcement.

63% of federal offenders have drug abuse problems.

Fade to black

Fade In

(Display on screen)
Gateway Drug: “A habit-forming drug that is not addictive but its use may lead to the use of other addictive drugs.” (source: TheFreeDictionary.com)

Fade to black

Interior - Doctor's Office:
Subtitle: Dr. Von Mergelas, drug prevention expert

DOCTOR
Gateway drugs serve as social and psychological precursors to the use of other drugs. The decision to use coffee sets up a pattern of behaviour that makes it easier for a user to go on to other drugs. Social psychologists refer to this phenomenon as a “developmental progression”. Children who decide to accept the risks of drinking coffee later find it much easier to accept the risks of other, more destructive, drugs.

Fade to black

(Display on screen)
Almost 100% of all heroin users admit to having tried coffee before their first heroin experience.

DOCTOR
Heroin addicts rarely, if ever, begin their drug use with heroin – they start with a gateway drug, such as coffee, and then progress, or regress, to heroin.

INTERVIEWER (off-screen)
So, in your opinion, what needs to be done?

DOCTOR
From a public policy standpoint, coffee awareness programs are essential. Prevention of cocaine and heroin use begins with preventing coffee use. If children learn to make good decisions regarding gateway drugs, such as coffee, they are unlikely to begin using controlled substances.

INTERVIEWER
I had no idea.

DOCTOR
Most people don’t. Using coffee breaks down your inhibitions, changing the way you feel about drugs in general. It leads to alcohol and marijuana abuse, which leads to cocaine and heroin. It’s a hop, skip and a jump from sipping cappuccino in a trendy coffee shop to dying in an alley with a needle in your arm. Tim Horton’s has a lot to answer for.

INTERVIEWER
What’s that smell?

DOCTOR
I don’t smell anything.

INTERVIEWER
(Sniffing, standing and looking through a partially closed door)
You’re brewing a pot of coffee in there!

DOCTOR
(Standing and pushing the camera aside)
This interview is over!

Fade to black

(Display on screen)
The extent of caffeine usage far exceeds that estimated for alcohol and nicotine, and is the most widely consumed psychotropic drug worldwide.

(Display on screen)
1.4 billion cups of coffee are consumed every day worldwide.

Interior - High School cafeteria.
Interviewer and interviewee walking side-by side
Subtitle: Barbara Reynolds, High School Principal

PRINCIPAL
I’ve proposed a total coffee ban on school grounds. It’s become a serious problem. At first I didn’t think much about it. Very few kids drank it, except for a few girls who wanted to look older. But now, since Tim Horton’s came along and offered to sponsor our marching band, everyone’s drinking it.

(starting to get angry)
Now we’ve got a goddamn barista sitting in the corner of our cafeteria filling our students full of this, this, this…crap! New marching band uniforms don’t make up for the fact that many of these kids’ lives are probably ruined!

The problem is that these companies are marketing directly to kids, the way the tobacco industry did in the sixties and seventies with Joe Camel. They got an entire generation hooked on cigarettes before the government regulated their advertising practices.

INTERVIEWER
Do you really believe that the coffee industry consciously targets kids in its campaigns?

PRINCIPAL
I have no doubt whatsoever. Can you imagine any self-respecting adult ordering a triple non-fat caramel macchiato with extra foam? Never going to happen. These coffee drinks are disguised as shakes and smoothies so they appeal to kids. And the message is, if you don’t drink coffee, you’re not cool.

(Display on Screen)
Coffee/caffeine experimentation by teens is far greater than that of marijuana, alcohol and even tobacco.

Cut to: Interior - Student Lounge
(Interviewer sitting down with three fourteen year olds)

INTERVIEWER
So do you guys like drinking coffee? Do you feel any pressure to drink it?

KID 1 (male)
Well, I never buy coffee myself, but if I’m at a party and someone’s making a pot, I’ll use it.

KID 2 (male)
I think coffee’s stupid. I don’t know how anyone can drink that stuff. Everyone knows what it can lead to. People at this school drink it just to be cool, but it’s really destroying their health, and making their teeth all brown. People might call me a loser, but I don’t care, I’ll be laughing at them in university.

KID 3 (female)
Personally, I don’t know what the big deal is. My Mom told me that she drank tons of coffee at Woodstock, and she’s fine. She drinks it in front of me and my sister, and she let’s us drink it on the weekends if we want to. She knows she can trust us to drink it responsibly.

Fade to black

(Display on screen)
More than 40% of all teenagers 18 to 19 years old drink similar amounts of coffee as older generations.

Exterior - Trendy Queen Street West

POLICE OFFICER
We’re pushing for a complete ban on coffee sales and the closure of all the Tim Horton’s and Starbucks in the city. Youth unemployment, homelessness and the increase in violent crime all have direct links to coffee. I don’t need some professor in a lab coat to show me stats, because I know it makes our streets more dangerous and my job more difficult For three years I’ve patrolled this tough area of Queen street, which we call “the coffee beat”, and I can tell you without a doubt that there is a direct connection between what you see in front of you …
(camera pans the generally clean Queen West area)

…and coffee abuse.

Let’s face it, coffee doesn’t find these kids by accident. We all know that coffee comes from Colombia, and we all know what else comes from Colombia, right? Cocaine, and big business in Colombia is controlled by the cocaine cartels, including the coffee trade. The cartels know that coffee abuse is the first step in the progression to becoming a regular cocaine user.

INTERVIEWER
Don’t major corporations, like General Foods and Nestle produce and sell most of the coffee we drink?

OFFICER
They might want you to think that, but you don’t have to be a genius to know that it’s all a front for the cocaine cartels.

INTERVIEWER
Apparently not.

(Pregnant pause)
(Interviewer motions towards police car)
(camera zooms in on car interior)

What’s in that thermos on your front seat?

OFFICER
(Begins to pull out billy club)
Do you have a permit to be making this film? I suggest you move along.

(Display on Screen)
When Venice imported coffee beans for the first time in 1615, the Catholic Church immediately denounced it as 'the drink of infidels'.

Cut to: Interior - coffee shop
(Interviewee is behind the counter. He is the shop owner, a middle age WASP, no foreign accent.)
Subtitle: James McDurphy, coffee shop owner

Do I sell coffee to kids? Sure, if they order it. It’s not illegal. Most of my customers are lawyers and bankers from Bay Street. I’m fulfilling a need for my customers, and I’m not breaking any laws! I pay my taxes. But I get people coming into my store, calling me a criminal and threatening me with violence! They tell me to go back to my own country and peddle my drugs there…. to be honest, I don’t quite understand what they mean by that. My family has lived in lower Rosedale for five generations.

Fade to black

(Display on screen)
The number of Starbucks coffee shops worldwide: 5,886

The number of Tim Horton’s stores in Canada: more than 2,200

Interior - An upper middle class suburban home.
(Worried mother sitting at kitchen table)

MOTHER
It’s like I don’t even know my own daughter anymore. I mean she’s always bright-eyed, wide-awake and on the Dean’s list, but I’m deathly afraid for her.

(Camera pulls back to include daughter, sitting across the table, drinking a cup of coffee. Normal, healthy teen. Rolls eyes in disgust at mother’s concern)

(Close-up of Mother):
MOTHER
Sometimes I feel like I’m losing her. First she was drinking coffee, and then last week, I sent her to the mall to buy some new clothes for school, and she came home wearing these dangerously low jeans. She looked like some…some kind of…prostitute. I don’t even want to think about it. What’s next?! Drinking at parties, or staying out all night, or…or…or… having sex?! (closes her eyes and crosses herself) I just have so much fear that she’s going to end up another statistic living on the streets of Toronto, or worse, in jail, or dead in a ditch somewhere.

Fade to black

(Display on Screen)
Coffee
--> Low-rise jeans
--> Alcohol abuse
--> Underage sex
--> Drugs
--> Prostitution
--> Crime
--> Jail
--> Death


Interior-Rehab Clinic, two people being interviewed, seated side by side, one a counselor, the other a rehab patient.
Subtitle: John Jenner, Drug Rehab Counselor

JOHN JENNER
Our role is not to judge, it’s to help people get healthy. But – and I’m very clear with my patients – coffee is what put you in here, and if you drink it again you will die.

Fade to black

(Display on Screen)
Voltaire reportedly drank 50 cups of coffee a day.

Fade in to same setting as before

Camera moves from shot of both people to close up of patient, a disheveled 23 year old:
Subtitle: recovering addict

RECOVERING ADDICT
I know this wouldn’t have happened to me without coffee. I first smoked pot at 11, snorted coke at 12 and was free-basing by 14. But I had definitely tried coffee a bunch of times before I got involved in any of that other shit. Once, after a big night of weed, coke, and, like, twelve cups of coffee, I woke up literally lying in a gutter. That was the lowest I got. And then I looked up and I thought I saw God standing before me in the alleyway… turns out it was a dog and I was looking in a mirror. That was when I figured I better get off the juice.

Fade to black

Exterior - van parked in front of a high school

INTERVIEWER
(Getting out of van, speaking to camera)
We tried to contact the Canadian Coffee Products Council to find out if in fact they are trying to capture the hearts, minds, and wallets of the nation’s children through advertising, effectively hooking them for life before they finish high school. They denied our requests for an on camera interview, but issued a written statement to us, denying any improper advertising practices by their members.

INTERVIEWER
(holds up letter for camera to see)
(reads part of letter on camera)
‘Coffee drinking in moderation, around four to five cups a day, is perfectly safe and is increasingly being shown to confer some health benefits. However, it has been suggested that caffeine, that naturally occurring mild central nervous system stimulant found in coffee, is an addictive substance. This is simply not the case.”

We decided to take this letter back to high school Principal, Barbara Reynolds, to find out what she thinks of the coffee council’s denials.

(Mrs. Reynolds is across the parking lot, unlocking her car)

INTERVIEWER
(Approaching Principal in a school parking lot, waving letter, calling out from distance)
Mrs. Reynolds, we’d like to get your reaction to a letter we received from… (voice trails off)

INTERVIEWER
(now standing in front of Principal)
What is that?

PRINCIPAL
(about to get into her car)
(defensive tone)
What is what?

INTERVIEWER
What is that in your hand?

PRINCIPAL
(clearly holding a Tim Horton’s cup)
What is what in my hand?

INTERVIEWER
That’s a cup of coffee.

PRINCIPAL
No it isn’t.

INTERVIEWER
Yes it is. It’s a Tim Horton’s coffee.

PRINCIPAL
No it isn’t!
(Throws the coffee in the interviewer’s face and sprints off)

Camera holds on drenched interviewer for a second, while Mrs. Reynolds sprints away in the background. After several seconds, a marching band drummer walks by in background with big Tim Horton’s bass drum (Tim Horton’s logo is featured prominently on the drum and the teen-age boy is wearing the Tim Horton branded band uniform). Camera pans from interviewer to bass drummer and follows him as he marches into the distance.

Display on screen (one at a time) with drummer in background:

(Display on Screen)
Caffeine is the planet’s most widely used drug, with a per capita consumption of 70mg per day.

The Coffee Association of Canada estimates that 63% of all adult Canadians drink coffee on a daily basis, with the highest percentage of usage in Quebec.

A CASA study revealed that young women who drink coffee are significantly more likely to smoke (23.3% vs. 5.1%) and drink alcohol (69.8% vs. 29.5%) than young women who never drink coffee.

In addition to leading to cocaine and heroin addiction, critics contend that coffee increases risk of osteoporosis, pancreatic and breast cancer, complications during pregnancy, indigestion, heartburn, and a variety of other conditions and ailments.

There are currently no treatment programs in North America for coffee addiction
.

END